It's been said that Swedes don't like to bet unless they're sure they're going towin. So when Volvo advertised an Accidental Loss of Life insurance policy for all '96
models, you can bet the Scandinavian auto maker had some data to back up the offer.
For example, Volvo will tell you that no driver deaths occurred in single-vehicle
crashes or rollovers of the Volvo 240 during 1990-94. Not one. The insurance policy,
by the way, pays $250,000 to the estate of any occupant of any '96 Volvo who loses his
or her life in an accident, up to a total of $1 million. It remains in effect for 48
months.
It's a unique and phenomenal offer in a climate where safety features receive highClick here to read more