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Kia Optima Retail Prices
| Mileage | Trade-In-Value | Retail Value |
| Clean | Average | Rough | Excellent | Clean | Average | Rough |
| 1 - 9,000 | $13,660 | $12,860 | N/A | $17,050 | $16,100 | $14,975 | N/A |
| 9,001 - 12,000 | $13,510 | $12,760 | N/A | $16,925 | $15,950 | $14,875 | N/A |
| 12,001 - 18,000 | $13,385 | $12,610 | N/A | $16,400 | $15,825 | $14,725 | N/A |
| 18,001 - 24,000 | $12,885 | $12,485 | N/A | $16,000 | $15,325 | $14,600 | N/A |
| 24,001 - 30,000 | $12,460 | $11,985 | $10,205 | $15,475 | $14,900 | $14,100 | $12,975 |
| 30,001 - 40,000 | $11,885 | $11,535 | $9,680 | $14,925 | $14,325 | $13,650 | $12,450 |
| 40,001 - 50,000 | $11,360 | $10,985 | $9,205 | $14,425 | $13,800 | $13,100 | $11,975 |
| 50,001 - 60,000 | $10,835 | $10,385 | $8,580 | N/A | $13,275 | $12,500 | $11,350 |
| 60,001 - 70,000 | N/A | $9,910 | $8,030 | N/A | N/A | $12,025 | $10,800 |
| 70,001 - 999,999 | N/A | $9,485 | $7,630 | N/A | N/A | $11,600 | $10,400 |
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