CHERRY HILL, N.J., Jan. 31 /PRNewswire/ -- Subaru of America, Inc. will celebrate the company's 40th anniversary at the 2008 Philadelphia International Auto Show, February 1, 2008. To mark the celebration, Tim Mahoney, evp and chief marketing officer, will make a toast to the success and growth of Subaru in America over the past 40 years.
The stand will feature the all-new 2009 Forester and the following historical vehicles:
-- Subaru 360
-- Subaru FF1
-- Subaru Brat
-- Subaru SVX PPG Pace Car
-- Subaru STI 22B
Since its inception in Philadelphia in 1968, Subaru has become known in the U.S. as a pioneer and leader in All-Wheel Drive, performance vehicles and crossovers. In its time, the Subaru brand has become synonymous with reliability, durability and safety, as well as performance, and its products have been recognized by the IIHS, NHTSA and Consumer Reports.
Company History
Now based in Cherry Hill, N.J., Subaru of America was founded in Philadelphia in 1968 by two Philadelphia entrepreneurs. Subaru of America (SOA) forged an alliance with Fuji Heavy Industries Ltd. (FHI) of Tokyo and became the exclusive U.S. importer of its Subaru brand of vehicles.
Prior to 1990, SOA was the only American-operated import car company whose stock was traded publicly on the NASDAQ. On August 31, 1990, FHI, SOA's major manufacturing partner, purchased the majority share of SOA's stock. SOA then became a wholly owned subsidiary of FHI.
FHI's home factory in Ota City, Japan and Subaru-Indiana Automotive, Inc., (SIA), located near Lafayette, Indiana, manufacture all U.S.-marketed vehicles with approximately 50% of U.S.-sold vehicles being manufactured in the U.S.
For more information about Subaru and 2008 vehicle models visit http://www.subaru.com. For information on the Philadelphia Auto Show visit http://www.phillyautoshow.com.
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. Subaru makes the best-selling All-Wheel Drive car sold in America based on R.L. Polk & Co. new vehicle retail registration statistics. For additional information visit http://www.subaru.com.
Contact:
Michael McHale
Subaru of America, Inc.
(856) 488-3326
mmchale@subaru.com
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