NASHUA, N.H., May 27 /PRNewswire-FirstCall/ -- Drivers who want to improve fuel efficiency and road safety can take matters in their own hands, literally, with the new Smart Pressure(TM) Tire Gauge from product-development retailer Brookstone, Inc. .
Designed and engineered by Brookstone and endorsed by the Automobile Club of New York and AAA New Jersey, the Smart Pressure Tire Gauge retails for $35 and is available at all Brookstone stores around the country and online at http://www.brookstone.com/. The Smart Pressure Tire Gauge features a color- coded, digital display that allows motorists to check and maintain proper tire pressure quickly, easily and accurately to maximize fuel efficiency and improve road safety.
"We've tested the Brookstone Smart Pressure Tire Gauge and believe it's an important tool to help motorists maintain proper tire pressure, which increases fuel efficiency and is one of the single most critical actions motorists can take to avoid potentially fatal tire failures," said Pam Fischer, Vice President of Public Affairs for AAA New Jersey. "Because of its color-coded, digital display, the Smart Pressure Tire Gauge is easy to use and a product motorists should keep in their glove compartments for use on a regular basis."
Along with improving road safety, proper tire pressure also maximizes fuel economy, something important to all motorists as gas prices continue climbing to new record highs.
"The Smart Pressure Tire Gauge embodies the Brookstone philosophy that great design and high quality don't have to be expensive," said Brookstone Chairman, President and Chief Executive Officer Michael Anthony. "Given the critical importance of tire inflation to vehicle safety and fuel efficiency, we set out to design and develop a product that would make checking tire pressure quick, easy and most importantly, accurate for customers."
The Smart Pressure Tire Gauge electronically compares actual PSI with a vehicle's recommended tire pressure. When inserted into the tire valve, the Smart Pressure Tire Gauge provides a big-digit, easy-to-read display comparing the actual tire pressure with the targeted level, and colored screen prompts showing green for fill (if tire is under-inflated), red for bleed (if tire is over-inflated) and blue if the actual PSI matches the target. It also includes a bleeder valve for manually reducing the PSI if a motorist overfills the tire. The product can store two settings for different PSI levels for front and back tires, or for two vehicles.
About Brookstone, Inc.
Brookstone, Inc. is a product development and multi-channel retail company that operates 274 Brookstone Brand stores nationwide and in Puerto Rico. Typically located in high-traffic regional shopping malls and airports, the stores feature unique and innovative consumer products. The Company also operates three stores under the Gardeners Eden Brand, and a direct marketing business that consists of three catalogs titles -- Brookstone, Hard-to-Find Tools and Gardeners Eden -- as well as e-commerce web sites at http://www.brookstone.com/ and http://www.gardenerseden.com/.
Statements in this release which are not historical facts, including statements about the Company's confidence or expectations, earnings, anticipated operations of its e-commerce sites and those of third-party service providers, and other statements about the Company's operational outlook, are forward-looking statements subject to risks and uncertainties that could cause actual results to differ materially from those set forth in such forward-looking statements. Such risks and uncertainties include, without limitation, risks of changing market conditions in the overall economy and the retail industry, consumer demand, the effectiveness of e-commerce technology and marketing efforts, availability of products, availability of adequate transportation of such products, and other factors detailed from time to time in the Company's annual and other reports filed with the Securities and Exchange Commission. Words such as "estimate", "project", "plan", "believe", "feel", "anticipate", "assume", "may", "will", "should" and similar words and phrases may identify forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date thereof. The Company undertakes no obligations to publicly release any revisions to these forward-looking statements or reflect events or circumstances after the date hereof.
Contact:
Robert Padgett
(603) 577-8097
rpadgett@brookstone.com