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2014 Chevrolet Silverado Debut

Finding new roads by using a conservative design

2014 Chevrolet Silverado Research Click to hide

What's New

We were surprised at how familiar the 2014 Chevrolet Silverado--and its twin, the GMC Sierra--looked when we first saw them. However, there's a lot more than meets the eye yere.. The engineers, on the other hand, were busy adding new technologies under the familiar skin, all to make the new Silverado as advanced as its competition.

The same engine stable will once again be offered in the form of a 4.3-liter V-6, 5.3-liter V-8, and a 6.2-liter V-8. However, all engines now feature advanced fuel injection that both increases horsepower and reduces fuel consumption. Cylinder deactivation is also standard across the board, shutting off cylinders when the truck isn't under a heavy load. In fact, fuel economy was a primary concern: the windshield had been raked even further to improve aerodynamics, while inlaid doors also help better fuel economy.

Inside, GM's goal was "to be the quietest, most refined pickup in the segment,” a title that currently belongs to the 2013 Ram 1500. The center stack has been redesigned and features Chevy's MyLink system, among many other improvements.

Who It's For

In North America, there are three heavy-hitters when it comes to the full-size pickup truck segment, and they all hail from Detroit. Ford, of course, has its F-150, while Ram recently unleashed a heavily updated version of the 1500. Chevrolet finally answered with its own pickup in the form of the third generation Silverado, and we expect the pickup truck wars to be reignited once again. It's been a while since all three trucks have appeared to be this competitive. Until this most recent unveil, GM hadn't refreshed its full-size pickups since the 2007 model year. Even Ford's mighty F-150 hasn't been refreshed since the 2009 model year but sales haven't been affected.

Key Features

For the 2014 model year, Chevrolet added a variety of features to the Silverado. Some of these features include:
  • New engine technologies like direct injection, variable valve timing, and cylinder deactivation.
  • Body paneling that's lighter which allows better fuel economy
  • A redesigned center stack that includes auxiliary switches below and Chevy's MyLink system
  • Tons of switches including ones for bed lights, adjusting the pedals, and traction control
  • Lane departure and forward collision alert

What We Think

You have to get them early in the full-size pickup truck segment, as many truck owners like to stay with one brand. People do switch from brand to brand if they're tired of what's currently being offered but the grass has to be really green on the other side for that to happen. Will the 2014 Chevrolet Silverado attract a lot of current Ford or Ram owners? We're inclined to think no, it won't. Will it appease current Silverado owners looking for the latest and greatest Chevy has to offer? That can be answered with a resounding "yes."

The 2014 Chevrolet Silverado is a huge leap forward for the General over the previous generation but there really wasn't anywhere to go but up. We don't expect people who aren't a fan of Chevy to come in droves to trade their current truck but for fans of the Golden Bowtie, this Silverado will do just fine. Chevrolet made the necessary adjustments (albeit in its own way current owners are accustomed to) to remedy the quality issues that came along with the GMT900 model. Is the 2014 Chevrolet Silverado better than what Ford and Ram have to offer? We're not sure yet, only time will truly tell.

Back to Auto Show Coverage: Detroit 2013