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2013 Kia Niro Concept Debut

If you've ever thought putting butterfly doors on a Kia was a good idea, then this concept is for you

Kia Research Click to hide

What's New

Everything. The Kia Niro Concept bows for the first time ever at the 2013 Frankfurt Motor Show. With proportions similar to a crossover, the Kia Niro Concept will "take on the urban environment with style and tenacity," according to the automaker itself. Up front, Kia's signature grille makes an appearance while styling cues seen on the Rio and Sportage are present. Inside, it's rather sparse, as to be expected with any concept vehicle that is trotted out at an auto/motor show. A large infotainment screen sits on the middle of the Niro's dash, and if that's the direction Kia is headed in with its onboard technology, we're not opposed.

Who It's For

We think it's safe to say that the butterfly doors won't make it through even if the Niro is given the green light for production. If they are, you can cross off anyone under the age of 24 or those who have a significant other from buying the Niro. Those in the market for a smaller crossover could find use for the Niro. If Kia is going to introduce new technology with the Niro, that too could capture some interest and potentially move some extra units.

Key Features

Those butterfly doors stick out the most, but we don't think they'll make the cut, and these features will be more important, anyways. • Large infotainment screen • New technology • More aggressive exterior styling

What We Think

Like almost every concept vehicle to bow at an auto show, we doubt this is what the Kia Niro will look like if it gets to the production phase. In fact, there's very little here that will turn into a production car. However, the Niro does give us an idea of what Kia has in mind for its next-generation of "B-segment" cars, what most people call subcompacts. If this is a look at what the next Kia Rio could look like, well, we approve.

Back to Auto Show Coverage: Frankfurt 2013