Nissan Company Information
Nissan is the third largest Japanese automotive manufacturer and a significant rival to major American car manufacturers. The company began as Datsun in 1914, and first claimed its current name in 1932, as a manufacturer of trucks, engines and planes for the Japanese military. Under the name Datsun, the company offered small, fuel efficient affordable cars to many markets, including the United States, from the 1950's onward. Successful alliances with Austin Motors, Prince Motors, and today, Renault Motors have aided the growth and development of this major automotive power. After a downturn in business, Nissan is growing and thriving currently, producing both the standard line of cars, trucks, and SUVs as well as the powerful and luxurious Infiniti line. With a wide range of offerings, the newly allied company has mechanically sound, well made and fuel efficient vehicles available in a varied price range, meeting consumer demands for both style and function.