Ford Police Interceptor Now Best-Selling Police Vehicle

By | March 26, 2014
Since entering the police market just two years ago, the Ford Police Interceptor has revamped the market. With new additions like the EcoBoost engine, standard all-wheel drive, and two new body styles, Ford's market share has grown nine points, and according to Polk registration data, the automaker outpaced overall industry sales. Previously, Ford saw success with its Crown Victoria, a large body-on-frame sedan powered by a V-8 engine. As its reign came to an end, the automaker made the decision to still offer a traditional sedan, but also added a new, pursuit-rated utility vehicle. Jonathan Honeycutt, police marketing manager at Ford, said in a recent statement that "Many officers told us, 'We need more space, but we also need performance.' We knew with the amount of equipment officers now have to transport that our utility vehicle would be a hit. Within two years of reinventing the category with an all-new sedan and utility vehicle, we're approaching nearly 50 percent market share. It's incredible. Thanks to the new EcoBoost engines, the Police Interceptor vehicles offer strong performance, as well as improved fuel economy. When equipped with the 3.5-liter V-6 EcoBoost, the Interceptor produces 365 horsepower and 350 lb.-ft. of torque. For the third year in a row, both models had the fastest 0-100 and lap times against competitors at the Auto Club Speedway in Fontana, Calif. Source: Ford
 
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