Acura Announces Pricing for 2013 ILX

By Blake Z. Rong | April 19, 2012
Acura has announced the pricing of the 2013 ILX, its baby luxury car. And the base 2.0-liter model starts at $25,900, the hybrid at $28,900, and the 2.4-liter caps off the range at $29,200. Here's where it gets interesting. The 2.0-liter (with 150 horsepower) can be had with Premium and Technology packages, which retail for $3,300 and $5,500, respectively. The Premium package includes leather, heated front seats, satellite radio, foglights and HID headlights, and a backup camera. On top of this, the Technology package adds a navigation system with voice recognition, 10-speaker ELS digital sound system, live traffic and weather updates—in short, everything Acura can throw at it. But on the hybrid, you can only get the Technology package, and on the 2.4-liter "performance" model, only the Premium package is available. That's right, no navigation system for you leadfoots! We pressed Acura's folks about this and they told us that the take rate for the 2.4-liter model—which comes only with a 6-speed manual transmission—would be so low, that the price premium wouldn't justify it. Besides, they said, the Technology package would add too much weight for a performance-oriented model. Huh. We had no idea 7-inch flat-screen displays were so heavy.
At the higher end, the ILX's pricing nudges right up against the TSX. A fully-loaded hybrid with the Technology package tops out at $34,400, while a four-cylinder TSX sedan with the five-speed automatic starts at $30,010. Even the TL starts a tick above that—at $35,705 it might not come with any fancy toys, but it's roomier, quicker and even better-looking. Choose accordingly, and carefully. Source: Acura