Ford Uses Employees as Guinea Pigs to Fine-Tune Next MyFord Touch

By Jacob Brown | December 13, 2011
There are advantages and disadvantages to being an employee at the Ford Motor Company. On the plus side, there’s a chance you could be one of the first people to try out the redesigned MyFord Touch interface. On the downside, you have to deal with technological teething that the not-yet-released technology may have. Ah, such is the life of a Ford employee. Or, it will be if you’re one of the lucky 1000 workers who are selected to take part in the beta trial. “Employees are a great source for quick feedback,” says chief infotainment engineer John Schneider to The Detroit News. “And the best part is that they are eager to help.” Paired with Ford’s Sync phone connectivity software, the new MyFord Touch interface is designed to be faster, easier to use, more reliable, and visually simpler than the outgoing version. It will also respond more quickly to voice commands. In the testing process, Ford will be supplying the updated software to owners of vehicles with MyFord Touch or MyLincoln Touch to download via a USB flash drive. Ford is preparing to officially launch the latest version of the MyFord Touch infotainment interface in the 2013 Escape, Taurus, and Flex. It will also retrofit the updated edition of the touch-screen and voice command software to previously made vehicles equipped with MyFord Touch free of charge early next year after the new version of the software goes on sale in Ford and Lincoln products. Source: The Detroit News