Infiniti Q50 Eau Rouge Shows U.S. Preview for Formula 1-Inspired Sedan

By Jacob Brown | December 05, 2013
Infiniti is quickly ascending on a world stage as a luxury automaker. The brand is using its association with Formula 1's Red Bull racing team for its greatest leverage. If you live in the U.S., you might not have a clue of any of that, as we're pretty far removed from most of the world's most popular sporting series. That does not mean Infiniti isn't trying to enlighten our blind public to its virtues, however. As a result, it's launching its Infiniti Q50 Eau Rouge concept at this year's Detroit Auto Show, and it's providing a preview of the concept now. What we already know about the Infiniti Q50 is that it's a fast, tail-happy sports sedan. In the U.S., it comes powered by a 328-horsepower, 3.7-liter V-6. A hybrid variant bumps that up another 32 ponies. The Infiniti Q50 Eau Rouge is named after a world-famous corner at the Spa-Francorchamps racetrack and should expand upon the automaker's sporting intentions.
"Performance is a key pillar of Infiniti's DNA, and this car expresses a deepened design interpretation of that.  The Q50, with an abundance of technologies, provides a great basis for an extreme performance version, embodied in the design of Q50 Eau Rouge," said Alfonso Albaisa, Infiniti's Executive Design Director, in a statement. We don't know much yet, but the carbon fiber aero effects on the front bumper and hood vents up near the the windshield suggest that this car is likely aimed above where the Q50 leaves off. We wouldn't be surprised if it's a concept for a bona fide BMW M3 and M4/Cadillac ATS-V/Audi S4/Volvo S60 Polestar/Mercedes-Benz C63 AMG competitor. As it is, Infiniti's global parent company, Nissan Motors, just introduced two sports cars at the Tokyo Motor Show and a whole line of sports vehicles at the Los Angeles Auto Show. We can't wait to see what Infiniti has to offer, as its racing program should definitely start paying dividends on the cars it makes for the road. Source: Infiniti