Japan Sales Report: November Winners and Losers

By Matthew Askari | December 02, 2011
Japanese automakers are very likely counting down the days of 2011. In a year of earthquakes, a tsunami, and even more recent flooding in Thailand, the end of December can't come soon enough. Manufacturing and parts have been limited, inventory has been affected, and if you haven't noticed— the economy isn't exactly rosy either. But it wasn't all doom and gloom: Nissan sales were scorching, Toyota had a pleasant November, and Mazda saw a sales jump in its SUVs. Honda's woes continued, and Subaru had a down month despite better numbers overall this year. Toyota's Winners:
  • Camry: The automaker's breadwinner remains fresh with the new update.
  • Prius: Apparently more charged than ever.
  • Yaris: Yeah it's a car, it's a car with nearly triple the sales!
  • Corolla: Steady as she goes, like the little Toyota's odometer, the sales keep ticking.
Toyota's Losers:
  • Lexus GS: New models can't go on sale soon enough
  • RAV4: The new RAV4 should make up for the teetering compact SUV
  • Lexus HS: Back to the drawing board for luxury hybrids
  • Scion xD: Hey! Respect your elders!
  • Venza: Needs to come back with avenza!
Honda's Winners:
  • Pilot: Earning its wings.
  • Odyssey: Maximum utility offered in this well-thought-out minivan.
  • Acura RDX: Actually saw an uptick in sales, the only Acura that can claim such.
Honda's Losers:
  • Accord: Not garnering the enthusiasm it used to, though they still sell a lot of them.
  • Civic: Apparently Honda's even apologizing for this sad little guy.
  • Acura Lineup: Japanese luxury makes are having a tough go, manufacturing hurdles don't help.
Nissan's Winners:
  • Altima: Something about this vehicle is really resonating with buyers
  • Sentra: 34 mpg highway and enough seating for a small family is a winning formula
  • Frontier: Strong 4.0-liter V-6 doing the trick
  • Rogue: Attractive and affordable crossover
  • Infiniti QX: The lone bright spot for Infiniti is its luxury SUV
Nissan's Losers:
  • Cube: Apparently, folks find it a bit square.
  • Infiniti EX: Sending out an S.O.S.
  • 370Z: Tough times have hit the purdy Z too.
  • Infiniti M: Luxury sedans are an increasingly tough class.
  • Infiniti G Coupe: A good car largely unemployed.
Subaru's Winners:
  • Legacy: Standard all-wheel-drive packaged well.
  • Outback: Not your grandpa's wagon, the quirkiness works.
Subaru's Losers:
  • Impreza: Brake recall first week on the new model, shaky start.
Mazda's Winners:
  • As evidenced by the CX-7 and CX-9, apparently Mazda's best application of Zoom Zoom may be in its crossovers and SUVs. The CX-5 is a few months away from showrooms.
  • Mazda3: Still doing its thing.
Mazda's Losers:
  • Tribute: Barely there.
Mitsubishi's Winners:
  • We hear the latest 3D TV is decent.
  • Mitsubishi reps would like to remind us they build cars too, and point to positive Outlander Sport figures. We'll take their word.
  • We previously said the Suzuki Kizashi was "one of the best cars nobody drives ." After reviewing sales numbers, we'd like to amend that. The Suzuki Kizashi is one of the best cars almost nobody drives.
Source: Toyota, Honda, Nissan, Mitsubishi, Subaru, Suzuki, Mazda