SEMA Roundup: Our Take on the Week’s Custom Cars
Four days. One hundred thousand visitors. Two thousand vendors. The Specialty Equipment Market Association converges upon the Las Vegas Convention Center once a year to show off the future aftermarket equipment bound to be bolted on to tomorrow’s cars. In more recent years, automakers have jumped on the bandwagon to showcase their factory-supported extras you can pick up at dealerships and car shops for a nominal cost. Some manufacturers also use SEMA to gauge reactions on upcoming products and, if the reception proves positive, can actually lead to regular production. We’ve mulled through the automakers’ custom cars for the 2011 SEMA show to get the nitty gritty and see whether any of this year’s crop of cars has a shot at seeing the light of day. Here are some of the highlights:
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