From 1998 until 2002, Rolls Royce produced the Silver Seraph; a full-size, four-door luxury car that replaced the Rolls Royce Silver Spirit when it entered the market place. Rolls Royce unveiled the Silver Seraph at the Geneva Motor Show in March 1998. Rolls Royce worked hard to maintain its reputation of best-built cars in the world, and when the company introduced the Silver Seraph, it was with the view that this was how Rolls Royce was going to lead the way into the 21st century.
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About the Rolls Royce Silver Seraph
When the Rolls Royce Silver Seraph was launched, it had been at least 20 years since Rolls Royce created a new car. With the company’s reputation on the line, the Rolls Royce Silver Seraph had a lot to live up to. The concept behind the Silver Seraph was to create a car that appealed to younger drivers, while maintaining the current consumer base and not damaging the reputation of the Rolls Royce name. The design and look of the Rolls Royce Silver Seraph kept up with its predecessors but with the addition of a BMW V-12 engine. Attention to detail and superior craftsmanship are showcased throughout the Silver Seraph.
The Rolls Royce Silver Seraph was one of the last lines of Rolls Royce cars to be hand built at the Rolls Royce factory in Crewe, England. It was built during the time that the Volkswagen Group had control over Rolls Royce and was very similar in design with the Bentley Arnage. The design cues and lines bore a slight resemblance to previous Rolls Royce cars but were closer related to the Rolls Royce Silver Cloud, which was built in the 1950s.Rolls Royce Silver Seraph Features
The body of the Rolls Royce Silver Seraph is an all steel body, which is 65 percent stiffer than previous Rolls Royce models. Both the body and platform are shared with the Bentley Arnage, making them appear almost identical from the outside. The only key differences were the grille, wheels, and badges on each car. While the insides of both cars were similar, significant differences between the two existed. The instrument panel in the Rolls Royce Silver Seraph was laid out in the traditional Rolls Royce manner and lacked a tachometer. Also, the gearstick was column mounted in the Silver Seraph.
By including the BMW 5.4-liter, aluminum, V-12 engine, the Rolls Royce Silver Seraph was the first 12-cylinder car made by Rolls Royce since the Phantom III went out of production in 1939. The engine was coupled with a five-speed automatic transmission and a new suspension system designed specifically for this car. To provide the best driving experience, the automatic transmission monitors the road and driver responses so that it makes the best gearshift changes for the driving conditions. The suspension was designed to provide greater stability to the Silver Seraph and includes a wider track, an independent wishbone suspension system, and stiffened springs.
The Rolls Royce Silver Seraph is a heavy car, but up-to-date electronics were included to improve acceleration, performance, and handling. Power assisted anti-lock brakes were fitted, as well as an automatic stability control system. The stability control system increased traction when skidding or aquaplaning was detected to improve handling when road conditions deteriorated. A digital engine management system was also included to ensure the engine was running at its optimum level at all times.Rolls Royce Silver Seraph Evolution
The Rolls Royce reputation for luxury was not spared when it came to the Silver Seraph’s interior. All seats, as well as the dashboard, were finished with Connolly leather. A burr walnut veneer was used for the dashboard trim. Fold-down picnic tables were fitted to the back of the front seats for the use of passengers in the rear of the car. Increased head and leg room in the front seats ensures the comfort of both the driver and the front seat passenger. Front seats are heated, can be moved in four directions, and have lumbar support that can be adjusted for the person sitting in the seat. Four different seating and mirror configurations can be stored for the driver’s seat, which is also linked to the position of the steering wheel. Seats in the rear can also be adjusted independently by the passenger. A new digital climate control system was included with the Rolls Royce Silver Seraph. It allowed airflow to be set for four different areas within the car, and also included a pollen and pollution sensor, and a dehumidifier. A six-CD audio system was developed with Alpine Electronics that provided several speakers throughout the vehicle and includes a rear seat remote for control of the system.